Course Info
Overview
Develop a Marketing Fundamentals arsenal of skills including critical strategic, managerial, and leadership abilities with our expertly developed Marketing Fundamentals.
To stay ahead of the curve, companies are now embracing eLearning in the most inventive methods to develop an excellent workforce and produce optimal outcomes to get the most out of their investments. To align with your goals and your workplace objectives, Learning Paths has been working on creating the most effective and dynamic courses.
Through an immersive online experience, Learning Paths offers market-driven courses that empower you or any working professional with the competence required for the workplace of the future. We assess future skill demands using a data-driven methodology and ensure that all of our courses satisfy this need. This Marketing Fundamentals course is no exception.
This platform provides you with exclusive resources to help you along your professional path, as well as the tools you’ll need to further your career.
To enhance your learning outcomes, this career-focused Marketing Fundamentals curriculum employs a variety of interactive modules to provide you with abilities that are relevant to your career. This Marketing Fundamentals course was also created with professionals in mind and is tailored to fit with your busy schedule.
Sign up for the Marketing Fundamentals course today and build core Marketing Fundamentals skills for tackling any complex challenges.
Description
This Marketing Fundamentals course will teach you how to think critically and strategically about Marketing Fundamentals, as well as how to build and implement strategy. You’ll also discover fundamental Marketing Fundamentals ideas that will help you build the foundation you need to flourish in the workplace.This Learning Paths online Marketing Fundamentals course is for working people who want to improve their abilities and advance in their careers. The Marketing Fundamentals course is provided in an interactive virtual learning environment where you can study at your own comfort and convenience.
Who is this course for?
This certificate Marketing Fundamentals course is curated for individuals who want to improve their hard and soft skills. The interactive, guided approach to learning and the potential to build their worldwide network online will help you thrive. Moreover, working professionals in managerial and leadership roles in a variety of industries will benefit from the emphasis on the dynamics of leadership, influence, and strategy, as well as Marketing Fundamentals abilities. Those pursuing career advancement in the future will benefit from the skill to apply Marketing Fundamentals-derived abilities to current and future employment.
Requirements
This Learning Paths Marketing Fundamentals course will prepare you to make data-driven decisions that will give you a competitive edge. There are no formal requirements for this course. However smart gadgets and stable internet connection is required for a smooth learning journey.
Career Path
Earn a certificate of competence from the Learning Paths platform by learning all about Marketing Fundamentals. This Marketing Fundamentals course curriculum will benefit you at all stages of your career.
Certification
After successfully completing the Marketing Fundamentals course, you will get your PDF certificate for FREE! The hardcopy certificate will cost only £11.99 with free shipping inside the UK. For delivery outside the UK an additional shipping charge will be applied.
Course Curriculum
| Module 01: Introduction to Marketing Fundamentals | |||
| Introduction | 00:02:00 | ||
| Module 02: Definitions of Marketing | |||
| What is Marketing? | 00:08:00 | ||
| Definition of Marketing and Detailed Explanation | 00:14:00 | ||
| Module 03: Traditional vs Contemporary Marketing | |||
| Traditional Vs Contemporary Marketing | 00:07:00 | ||
| Module 04: Marketing Management Orientations | |||
| Evolution of Marketing | 00:06:00 | ||
| Module 05: Understand your Customers | |||
| Customer Value & Satisfaction & Delight | 00:07:00 | ||
| Customer Value examples | 00:05:00 | ||
| Customer Loyalty | 00:07:00 | ||
| Customer Centricity | 00:05:00 | ||
| Module 06: Segmentation | |||
| Marketing segmentation | 00:05:00 | ||
| Bases for Segmentation | 00:12:00 | ||
| Selecting the BEST Segment | 00:04:00 | ||
| Assignment | |||
| Assignment – Marketing Fundamentals | 00:00:00 | ||

